Gareth Barker Curriculum Vitae
Profile
Senior digital designer with 17+ years’ experience across web design, UI, social media, email marketing, and brand execution.
I specialise in turning business and product requirements into clear, well‑structured visual design that works across platforms and scales in real‑world environments.
My background spans in‑house roles, agencies, and freelance work, including senior UI roles within Agile product teams and hands‑on marketing design leadership.
I have strong UX exposure through collaboration, usability input, and wireframe‑to‑UI delivery, but my value lies firmly in visual design, layout, hierarchy, and execution.
I’m commercially aware, delivery‑focused, and comfortable operating as a senior designer within product, marketing, or growth teams.
Core Focus
Area of specialism where I add the most value
- Web & UI Design
- Social Media Creative & Campaign Assets
- Email Design & Marketing Communications
- Brand Identities & Design Systems
Supporting Knowledge
Experience that strengthens my design decisions
- UX fundamentals (flows, wireframes, usability input)
- Agile product environments
- SEO‑aware design decisions
Tools
Software, frameworks and languages I work with
- Figma
- Adobe Creative Cloud
- WordPress
- Elementor
- VS Studio Code
- HTML & CSS
Experience
Freelance Web Designer
Providing freelance web, UI, social media, and digital marketing design support. Deliverables include website design, interface layouts, social assets, and email campaigns, with an emphasis on speed, clarity, and production‑ready output.
Senior User Interface Designer
Senior UI designer working across Pact’s mobile and desktop site, responsible for designing and evolving clear, consistent interfaces that support brand, conversion, and commercial goals.
Collaborated closely with Product, Engineering, and UX teams in an Agile environment, and played a key role in building Pact’s web UI design system from the ground up, establishing scalable patterns and ensuring consistency across the full user journey.
Senior User Interface Designer
Senior UI designer working across Pact’s mobile and desktop site, responsible for designing and evolving clear, consistent interfaces that support brand, conversion, and commercial goals.
Collaborated closely with Product, Engineering, and UX teams in an Agile environment, and played a key role in building Pact’s web UI design system from the ground up, establishing scalable patterns and ensuring consistency across the full user journey.
Systems & Marketing Manager
Led brand, website, and marketing design across the business. Designed and managed the company website and CMS, produced marketing, sales, and social media assets, and oversaw CRM implementation alongside the rollout of internal systems.
Marketing & Operations Manager
Headed up general operations for a newly established facilities management business, with a focus on marketing, brand positioning, and putting early operational systems in place.
Digital Designer
Delivered UI, web, and brand design projects for agency clients, working directly with stakeholders from initial brief through to final delivery.
Thinking about your next project?
Let’s see how I can help bring your ideas to life.